Intro to Supply Chain Management 140

This class describes the flow of products and information in a supply chain and explains the importance of customer service.

  • Difficulty Beginner

  • Format Online

  • Number of Lessons 15

  • Language English


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Course Outline
  • Objectives
  • What Is a Supply Chain?
  • History of Supply Chains
  • Definition of Supply Chain Management
  • The New Supply Chain Network
  • Materials and Information
  • The Responsive Supply Chain
  • The Efficient Supply Chain
  • The Importance of Long-Term Relationships
  • Forecasting
  • Just-in-Time Production
  • The Definition of Value
  • The Importance of Service
  • The Importance of Customer Retention
  • Summary
  • Define supply chain.
  • Describe the history of supply chains.
  • Define supply chain management.
  • Describe how companies best relate to one another in supply chains.
  • Identify common resources that flow in a supply chain.
  • Describe the products best distributed through a responsive supply chain.
  • Describe the products best distributed through an efficient supply chain.
  • Describe the benefits of long-term suppliers.
  • Define forecasting.
  • Describe the characteristics of just-in-time production.
  • Describe common factors that impact value.
  • Identify the importance of customer service.
  • Describe how supply chain management impacts customer retention.
Vocabulary Term


A name or symbol used to represent a company or its products. A brand helps to make a product recognizable in the minds of customers.

core competencies

The areas of expertise that distinguish a company from its competition. Core competencies reflect what a company does best.


An organization or individual that receives a product or service from a company.

customer service

The area of business that focuses on timely and complete product delivery, as well as the repair and replacement of products after sale.


A company that sells a variety of products to a customer. Many companies sell products to a distributor before they reach the final customer.


The area of business that focuses on the effective management of money and other company assets.


A prediction of customer demand used to calculate future inventory levels.

information technology

The systems and resources that a company uses to collect and organize the information necessary for conducting business.


Manufactured products that are stored before being shipped to the customer.


An approach to production and distribution that emphasizes flexible processes and reduced inventories to decrease costs and improve responsiveness.


The area of business that focuses on the purchase, production, and distribution of materials. The term "logistics" now suggests a focus of these activities within a single company.


The area of business that focuses on selling products to a consumer and encouraging sales.


An organization that provides a product to a company. Products are often passed in a chain, from the supplier to the company to the customer.

supply chain

A network of companies that exchange resources such as materials and information to deliver products to customers. Supply chains consist of a company, its suppliers, its distributors, and its customers.

supply chain management

The effective coordination of companies within a supply chain that manage their resources to meet the needs of customers.


A real or perceived quality that satisfies the needs and wants of a customer. Value includes the features of a product, as well as other qualities associated with the product.

value stream

The series of activities within a supply chain that add value from the perception of the customer.